finding the words & getting stuff done

Well, here goes my first ever blog post on my brand spanking new website...which has got me thinking. It's a tricky thing, writing for yourself. No brief from a client means no given topic, no specified word count and, worst of all, no set in stone deadline! Writing for clients gives structure to what is usually a messy, chaotic, creative process, so when it comes to writing content for your own website or blog, you're often just left with the chaos. Maybe it's just me, but I thrive on the pressure of deadlines, and on the knowledge that my writing is going to be appraised by somebody paying good money for it. It just gives me that extra nudge to find those perfect words. Sure, it's nice to be able to relax occasionally, and to have a little more freedom, both creatively and time-wise, but those things don't really help me in my eternal quest to just GET STUFF DONE. Which is a long and fruitless one, I'm sure, because somebody keeps adding stuff to the to-do list. So, I've come up with a solution - to treat myself as a client in my own right. From now on, I'll be setting myself deadlines and writing 'brief' briefs (sorry), to include topics and word count. I'm going to set aside time in my calendar to write my own stuff, just as I do to work on clients' pieces. Will it work? Time to stick it out and see. Wish me luck!